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GDUSA Awards: Brandimage’s Influence in Packaging Design Felt Across Store Aisles

GDUSA Awards: Brandimage’s Influence in Packaging Design Felt Across Store Aisles

Chicago , January 13th, 2015

Brandimage, a leading global consultancy of brand equity architects and designers of brand meaning who create brands that drive brand performance, announced that it has been honored by GDUSA (Graphic Design USA) with five 2014 American Graphic Design Awards recognizing outstanding new work and design excellence.

This recognition acknowledges Brandimage’s ability to use design as a tool to create brand meaning and influence consumers across store aisles, whether they are choosing brands in categories ranging from 100% natural ketchup, to frozen vegetables, meals and deserts or snack chips. Design that understands and leverages meaning can incite emotions to tell stories that spur action, gain trust and build equity.

IN THE PACKAGING CATEGORY, BRANDIMAGE WAS AWARDED CERTIFICATES OF EXCELLENCE FOR:

  • Green Giant® Steamers, Brand Owner: General Mills
  • Healthy Choice® Dinners, Brand Owner: ConAgra
  • Hunt’s® 100% Natural Ketchup, Brand Owner: ConAgra
  • Marie Callender’s® Pies, Brand Owner: ConAgra
  • Pepperidge Farm® Cracker Chips, Brand Owner: Pepperidge Farm

 

To view all 2014 American Design Awards winners, click here.

 

 

ABOUT BRANDIMAGE – DESGRIPPES & LAGA

Brandimage is a global consultancy of brand equity architects and designers. Brandimage creates brands that drive brand performance. Brandimage is part of the brand development group of SGK. SGK is a division of Matthews International Corporation (NASDAQ GSM: MATW).

PRESS CONTACTS

Jennifer Adams, SGK Trade Media Relations
+1 513 703 7085

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