BRANDIMAGE DESIGNS SKYTEAM PREMIUM SERVICES

November 5, 2009: SkyTeam, the global airline alliance, unveils its spacious, customer-focused facility at Terminal 4 at London Heathrow airport. The new facility includes an exclusive premium check-in area for first and business class passengers, premium economy passengers, as well as SkyTeam Elite and Elite Plus passengers. Also opening today is the second level of the SkyTeam co-branded lounge. The combined amenities offer an enhanced experience for customers traveling through London Heathrow. SkyTeam is the first airline alliance to unveil a permanent, common facility in one terminal at London Heathrow.



“This is the first time member airlines have worked together from start to finish to create a consolidated facility truly centered around the alliance and our passengers,” said Marie-Joseph Malé, managing director SkyTeam. “Shared spaces like Heathrow demonstrate how, through collaboration, alliances can deliver added value to customers while realizing efficiencies for members.”



Landside Space Designed for Flow Designed by Brandimage – Desgrippes & Laga, the common alliance facility at Terminal 4 invokes movement through a modern look inspired by the SkyTeam brand. For the first time, all SkyTeam co-located members will share airport services, including check-in desks, self-service kiosks, and bag drop off locations. This first SkyTeam branded premium check-in area offers first and business class passengers as well as SkyTeam Elite and Elite Plus passengers 14 check-in desks and 10 common-use, self-service kiosks. By early 2010, passengers will be able to access travel reservations with any of the eight SkyTeam carriers serving London Heathrow at kiosks in the premium zone and throughout the terminal.

Airside Lounge a First For AllianceOnce airside, first and business class passengers and SkyTeam Elite Plus passengers will enjoy access to the SkyTeam branded lounge, designed by Brandimage – Desgrippes & Laga. Services on the second level of the lounge include: a quiet room with day beds ; two VIP rooms ; and a separate children’s area with games and television. The first floor, which opened in June, offers a variety of amenities including wine bar, oxygen bar and full-body massage chairs. An enhanced presence at London Heathrow will augment SkyTeam’s already superior global hub network. At London Heathrow, passengers can take advantage of several nonstop service options to SkyTeam’s hubs, such as Amsterdam, Atlanta, Milan, Moscow, Nairobi, New York, Paris, Prague, Rome and Seoul. During the upcoming winter season, SkyTeam will operate 42 daily flights from Heathrow to several key international destinations. Currently, Delta, KLM Royal Dutch Airlines and Kenya Airways are operating out of Terminal 4. The remaining SkyTeam carriers at Heathrow (Aeroflot, Air France, Alitalia, Czech Airlines and Korean Air) move to Terminal 4 in November.

SkyTeam Moves to Terminal 1 at BarcelonaAlso this week, SkyTeam opened a shared facility at the new, state-of-the-art Terminal 1 at Barcelona Airport. The eight SkyTeam airlines serving Barcelona (Aeroméxico, Aeroflot, Air Europa, Air France, Alitalia, Czech Airlines, Delta Air Lines and KLM Royal Dutch Airlines) began operating out of the new terminal on October 25. This move provides member airlines quicker access to the runway and decreases taxiing time by approximately ten minutes. With shorter taxi times, carriers require less fuel, which not only saves on costs but is also contributes to a friendlier environment. Shared airport facilities, similar to those at London Heathrow and Barcelona, are an essential part of SkyTeam’s overall strategy. SkyTeam continues to evaluate similar investments at other airports around the globe.

About SkyTeamSkyTeam is the global airline alliance partnering nine members, Aeroflot, Aeroméxico, Air France, Alitalia, China Southern, Czech Airlines, Delta Air Lines, KLM Royal Dutch Airlines and Korean Air, and two Associate Airlines: Air Europa, and Kenya Airways. SkyTeam offers its 384 million annual passengers a worldwide system of more than 13,133 daily flights covering 856 destinations in 169 countries. www.skyteam.com


BRANDIMAGE – DESGRIPPES & LAGA PRESS CONTACTAnnette Klek
aklek@brand-image.com
Tél : +33 1 4418 4515

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eventA giant sculpture inspired by the SkyTeam symbol is placed on the ceiling to help travelers find the shared check-in area eventThe new shared check-in facility for all SkyTeam flights in London Heathrow’s terminal 4. eventEntrance to the SkyTeam lounge in London Heathrow airport. eventThe living ribbon is the connecting thread which accompanies SkyTeam’s passengers throughout their stay in the lounge. eventRestaurant areas are laid out as buffets in the shape of rounded islands letting guests circulate freely. eventThe space dedicated to a children’s play area has been carefully designed order not to disturb the overall quiet ambience of the lounge.